Monday, 3 June 2013

Guest Posting is a Valid Way To Get Links Or Not?

Posted by Abhishek
guest posting

Guest posting is very famous these days that is donned by many users to get some back links to their site to increase their rankings.There is both true and false attached with it which depends on how and from where you are getting links to point to your site.

Must Read:-3 Killer Tips to Boost Your Traffic and Rankings

Are links Important?


Are links after panda and penguin updates the links are important.Definately it is officially said by both google and bing.Incoming link works as the votes for your sites that helps search engines to differentiate between sites which are important and the sites which are not that important.A Web site which gets links from sites which have a higher rank will get higher rankings in the search rankings instead of those which do not have.

Must Read:-5 Things You Should Avoid While Building Backlinks For You Blog

On the other hand a website which is getting links from low quality or spam site will surely rank lower in the search results.

Many Companies tries and marketers are trying to convenience the blog owners that guest blogging is a legitimate way to get links to your site without any risks.This is not the real case and i will explain why it is not.

Must Read:-How to convince a Blog owner to accept your Guest Post

Which links Are Considered as a Valid Link From Guest Posting?


In order to get links from doing guest posting without taking any risks the points must be the below:-

  • The Post Must be published at a related website(sane niche).

  • Must be written by You.

  • The post must be well written and should add value to the website that will publish it.

  • The website where your post is published is not only accepts guest posts it should also have unique and original content.

  • The post might not be a rewrite of a post that is already published at your site.

  • There must not be a link inside the body if these are inserted just for the sake of building links.In the other words the links within the articles are natural and should help the user to find more about the certain topic.


Must Read:-How to select good blog for guest posting

Which Links Are Considered as Invalid Links From Guest Posting?


Instead of following the above methods i provided to get some strong links to your website to boost your rankings and you are decided to go for the easy way in the blogging exchanging schemes,guest posting programs,or any other similar programs you find on the net,then most probably you might be loosing your money and will be getting your site banned in the end.

Must Read:-Truelly 7 Deadly Sins Of Guest Posting

Stay away from guest posting that:



  • The sites that are about article spinning and publishes articles at hundreds of low quality sites.

  • Article Directories(almost all of them with some expectations).

  • Subscription based programs that maintains a network of websites that accept guest posts.

  • Websites that has only guest posts no content from the admin of the website.


Must Read:-How You Can Find The Perfect Blog For Your Guest Post

If not guest blogging how can I get legitimate links to boost my rankings?


Natural Links ,Social Media Links and quality guest blogging links are the only way for you to improve your rankings in the search engines.If you are finding a link very easy to get then forget about it because Google may be sooner or later will spot it and will penalize your website.

Must Read:-Top 6 Tips For Blog Commenting for Your Link-Building Efforts

Does Guest Blogging Works Or Not?


Guest Blogging will work if you will do it the right way with following all the steps i listed above.But do not over do it.If you can get 3 or 4 strong links from good quality websites then go for it.But do not start building links entirely from guest blogging.Websites like problogger.net are the good way to start as they offer both link and quality traffic.

Must Read:-Top Best 5 Steps To Create Fresh Blog Content

Should You Accept Guest Posts on Your Blog or Not?


You should accept guest posts on your site but only accept them from those which have knowledge about the thing they are writing about and are not copying it just from any web source.The user must not just being looking to make just a link and should not be an article spinner that writes one article and makes some changes and submits them to many blogs.

Must Read:-Pros & Cons of Allowing Guest Posting on Your Blog

View of Google About guest blogging for links?


Matt Cutts have published a video in november 2012 about how google handles the guest blogging.In a nutshell guest blogging is a valid way to get links provided that it adds real value for both the author and publisher.


From the Editors Desk:-


Well these were the tips to tell you that guest blogging is a valid way for you to get links or not.Do tell us your views in the comments section below.

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